Spa Influence Pink
Year: 2023
Role: Designer
Who?
An extension of a popular Chennai based Spa and Wellness Chain, Spa Influence Pink indicated to branches of the brand that allowed women only. A space for women to come and unwind and take care of their well in the comfort of an all women wellness centre.
What they needed.
To step away from the parent brand while still maintaining a link and also making sure visually that the brand aimed at women.
Our Solution
My solution was to retain the essence of Spa Influence branding language while enhancing the feminine aspect as the posts were to go on the Spa Influence Social Media Page. I have included subtle textures of pink flower petals. The natural design of which would instigate a very natural flowing and organic feel to the viewer, inviting them to the feminine nature of the brand.